The Keystone Bank Brand is built on meeting and exceeding customer expectations by providing simple, convenient banking service at all times.
Keystone - Literally suggests that an object,system or philosophy is indeed born to hold together all the pieces that helps with its success.
The Keystone Bank Logo is a motif made up of interlocking stones which represent safety, trust, strength and service, and it is further accentuated by different eye-pleasing hues of the colour BLUE - Royal Blue, Cyan and Ice Blue.
The Keystone Bank Brand pay-off line is . . . We Grow Together
We demonstrate the highest standards of professional behaviour & ethics
Our people demonstrate enthusiasm and commitment
We are consistent in what we say and do
We strive to work together and support each other as we perform our different functions
We facilitate the development of forward thinking solutions
We differentiate our service offerings by consistently creating value for our customers
We are consistent, responsible and transparent in all our dealings
We are focused on delivering quality and desired outcomes and we always have the end in mind